How to find, hire, and trust a ghostwriter for Your blog

It's no secret that blog content is king. In order to stay competitive in today's online marketplace, you need a blog that is well-written and regularly updated with fresh content. But what if you don't have the time or skills to write your own blog posts? That's where a ghostwriter comes in.

A good ghostwriter can help you take your blog to the next level by writing high-quality content for you on a regular basis. In this blog post, we will discuss how to find, hire, and trust a ghostwriter for your blog. We'll also provide some tips on how to make sure that you get the most out of your working relationship with your writer!

1) What is a blog ghostwriter, and what do they do?

A blog ghostwriter is a freelance writer who writes blog posts for other people. They can help you with everything from creating new content to rewriting old posts. Ghostwriters are a great option for busy business owners who want to keep their blog up and running but don't have the time or skills to write all of the content themselves.

Who uses blog ghostwriters?

A lot of my clients are entrepreneurs, business leaders, and influencers that know they need a blog, but are having a hard time coming up with content ideas, or simply don't enjoy writing. But it's not just for people like that, just about anyone who sees the value of having an ongoing place to add value to the lives of their audience could use a freelance ghostwriter to take your blog to the next level.

2) What are the benefits of working with a ghostwriter?

A ghost writer can help you save time to focus on what you do best.

You're busy, and you didn't get into the industry you're in just to write about it all the time. At the same time, you know it's valuable to grow your business and establish yourself as an authority.

Writers like us help you focus on what you're good at while still getting the blog content that you need. A blog is a powerful tool, and it shouldn't be neglected just because you don't have the time to write all of the posts yourself.

A ghost writer can also help you establish yourself as an authority in your field.

When your audience sees that you post regular content about your industry or field, you start to be recognized as an expert.

Expertise builds trust. Having someone help with ongoing content creation goes a long way in building a reputation for knowing what you're talking with. And the best part about a ghost writers is that they do it all while you focus on what you're best at.

Blog ghostwriters can help you with search engine optimization (SEO).

One of the most valuable benefits of blog ghostwriters is their ability to help with your SEO. Good writers know how to do keyword research, use the right phrases, word count, and topics that will help your blog posts rank higher in search engine results pages. This means that you'll get more traffic coming to your blog, and that's always a good thing!

A ghost blogger can help you create a blog that is well-written, informative, and engaging.

Chances are, you're not a professional writer. But that's fine! A ghost writer has the writing skills to engage and inform, offering valuable insights, all while doing it in their client's voice!

3) How do you find and hire a good writer for your blog?

Finding the right person to do your blog writing for you can be an intimidating thing. But it doesn't have to be! Here are a few tips on how to make sure you find the perfect writer for your blog.

Check out their writing samples

Maybe you put out a job posting, or maybe you've done some research (or maybe you've checked out my stuff) but once you've identified one or two writers that seem like they may be a good fit. Check out their writing samples! Most writers offer links to blog articles that they've written in the past on their website or portfolio. Because the whole point of ghost blogging is to stay under the radar, sometimes you may have to ask them for samples.

Pro tip: check if they have experience writing blogs in your industry. Then you'll see how knowledgable they are. Even though research is a key part of content marketing, it always helps if they know a bit about the field you're in.

Make sure they understand your vision and goals for the blog

When you're trusting someone else to write content for your blog, clear expectations are a must. You need to be sure that the writer you're working with understands your blog's vision and goals, and is on board with helping to achieve them.

Discuss what kind of tone and style you want for your blog. This one is especially important if you have a specific voice or tone that you want for your blog.

Blog writing is about leading people to take action, so they need to know your goals and vision so they can create content that directs people to take the action that you need.

Discuss your budget and expectations

Different freelance writers use different payment structures. Some writers charge by the word, and others by the blog post. Whatever you work out with your writer, it's important that you are both clear with what you can expect from one another in the writing process. This includes things like:

• Who is responsible to come up with blog post ideas?

• When can you expect drafts from the ghost writer?

• When can they expect feedback from you?

• What qualifies as a finished blog?

Set up a trial period or project to get started

Before you fully commit to working with a blog ghostwriter, it's always a good idea to set up a trial period or project. This gives you an opportunity to see if the writer is a good fit for your blog, and it also allows them to get a feel for your blog and what kinds of content you're looking for.

If everything goes well during the trial period, then you can move forward with working with the writer on a more regular basis. If not, then you can simply part ways and try someone else.

Get everything in writing!

Last but not least, make sure you get everything in writing! This includes things like the blog ghostwriter's rates, the terms of your agreement, and what you can expect from one another. Having everything in writing will help to ensure that both you and the writer are on the same page, and it will also protect you in case there are any misunderstandings down the road.

4) Tips for trusting someone else with your blog writing:

Trusting someone to write on your behalf isn't easy! It's hard to let go of something because no matter how experienced the freelance writer is, they still aren't you! Here are a few tips on trusting someone else to write in your own name.

Make sure you have a good understanding of their writing style and voice.

This is especially important if you're looking for someone to write in your own voice. Make sure you read a few of their blog posts so that you can get a feel for their writing style and the kind of tone they use. A great blog ghostwriter can write in multiple writing styles and tones. They should spend time studying things you've already written and content you've already produced.

Make space for open dialogue

It's best if from the beginning establish an open line of communication so that you can both be clear about what's working and what isn't.

Trust your gut - if something doesn't feel right, it probably isn't.

If something about the writer or the writing process feels off, then it's best to listen to your gut instinct and move on. Trust is key in any relationship, especially one where you're entrusting someone with your blog's voice and vision.

Final Thoughts

So, how do you go about finding and hiring the right ghostwriter for your blog? It’s not as difficult as it may seem. Here are a few practical tips to get you started. By following these simple steps, you’ll be well on your way to finding the perfect blog ghostwriter for your needs. Trust me – it’s worth the effort!

Want to continue the conversation? Let's connect. I love helping people create engaging blogs that move their vision forward. Hope this helps! Talk soon.